Analytics and reporting services - see what's working across the US market.
Professional analytics services for businesses across the United States. We set up, audit, and optimize your measurement stack so you can make confident decisions.
You can't improve what you don't measure. We help US businesses build complete analytics systems - from GA4 setup to custom dashboards that make data accessible and actionable.
Data you can act on.
Tracking setup
Google Analytics 4, Google Tag Manager, conversion tracking and event implementation — done right.
Dashboards & reports
Custom Looker Studio dashboards that surface the metrics that actually matter to your business.
Attribution modeling
Understand which channels, campaigns and touchpoints are driving revenue — no more last-click blindness.
Insights & recommendations
Raw data is useless without context. We deliver actionable insights that inform your next move.
Mid-market e-commerce — from data chaos to one source of truth
An e-commerce brand with 6-figure monthly ad spend had no reliable way to measure ROAS across channels.
We built a unified analytics infrastructure — GA4, GTM, Shopify, Google Ads, Meta, LinkedIn, email and CRM integrated into a single Looker Studio dashboard. The client identified 20% wasted ad spend in the first month and reallocated budget to winning channels.
DTC brand — custom dashboard saves 20 hours/week in reporting
A direct-to-consumer brand was spending 20+ hours every week manually pulling data from 8 different platforms into spreadsheets.
A custom Looker Studio dashboard integrating Shopify, Google Ads, Meta, Klaviyo, Google Analytics and more. Real-time visibility replaced manual spreadsheet reporting — saving 20 hours per week and eliminating data discrepancies.
Multi-channel retailer — attribution model reveals 30% wasted spend
A retailer with 7-figure monthly ad spend was relying on last-click attribution and had no idea which channels truly drove revenue.
We built a custom attribution model using data-driven, time-decay and position-based modeling. The client discovered 30% of ad spend was going to underperforming channels. Reallocating budget drove 22% more revenue with the same total spend.
Trust built over time.
Clean, accurate data first
Before any dashboard or report, we audit your tracking. Garbage in = garbage out. We make sure your data is trustworthy from day one.
Custom dashboards, not templates
Every dashboard is built around your specific business questions. No generic templates — just the metrics that matter to your decisions.
Actionable insights
Data without action is noise. We don't just report numbers — we tell you what they mean and what to do next.
Ongoing optimization
Analytics isn't a set-and-forget. We continuously refine tracking, update dashboards and surface new insights as your business evolves.
Built for businesses that want to grow.
E-commerce brands with complex data
Multiple sales channels, ad platforms and marketing tools. We unify everything into one source of truth so you know exactly what's driving revenue.
Marketing teams needing better reporting
Spend more time acting on data and less time pulling it. We build dashboards and reports that give your team clarity and confidence.
Growing companies scaling measurement
As you grow, your analytics needs get more complex. We build tracking and reporting infrastructure that scales with your business.
Ambitious brands across every corner.
Frequently asked questions.
We use a stack of industry-leading tools: Google Analytics 4 for web analytics, Google Search Console for search performance, custom Looker Studio dashboards for client reporting, heatmapping tools like Hotjar for user behavior analysis, and CRM integration for lead tracking.
We provide comprehensive monthly reports with a real-time dashboard you can access anytime. Monthly reports include executive summaries, key metric trends, goal progress, and actionable recommendations. During active campaigns, we provide weekly check-ins and performance snapshots.
The metrics that matter depend on your business model. For e-commerce: revenue, conversion rate, average order value, and ROAS. For lead generation: cost per lead, lead quality score, and conversion rate. For content: organic traffic, engagement rate, and keyword rankings. We focus on metrics tied to revenue, not vanity.
Yes — we provide full Google Analytics 4 setup and configuration including property setup, data streams, event tracking, conversion tracking, e-commerce tracking, and custom reporting. We also migrate existing Universal Analytics properties to GA4 with historical data preservation.
We track offline conversions through multiple methods: call tracking numbers that record and attribute phone calls, unique promo codes for print and offline campaigns, QR codes with UTM parameters, CRM integration that matches offline sales to online touchpoints, and lead source surveys.
Ready to see
the full picture?
Let's set up analytics that actually tell you what's working.
Start a project